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What does the future hold for compliant communications?
If the varied findings of this report have one thing in common, it’s that there has been considerable change over the last 12 months. In some instances – AI, as an example – that change has happened fast. In other instances, such as the continued implementation of solutions for WhatsApp, that change has been more gradual.
Undoubtedly, change will continue to take place over the proceeding 12 months, especially given that 2024 will be a year of elections, further regulatory shifts, and likely the introduction of even more sophisticated ways to communicate.
We asked respondents what they expect the main area of regulatory focus to be over the next 12 months.
When asked what the main topics of regulatory focus for 2024 would be, 36.2% of respondents opined that compliant communications and eComms will likely be the main priorities for regulators. Other clear risk areas include AI and cybersecurity, which may form part of a wider operational resilience focus – an area some regulators are already increasing their messaging around.
Compliant communication and complete data sets underpin almost every facet of predicted regulatory expectation in 2024. Whether it’s the monitoring of marketing communications issued for the purpose of meeting Marketing Rules, or capturing communications around the use of certain trading venues, as seen in a $350 million fine issued to JPMorgan Chase.
Complete, coherent, secure communication data (or lack thereof) is often at the core of regulatory enforcement action – bad data leads to bad outcomes. This is especially critical for AI, where the key to success ultimately lies in having clean, structured data to "feed the machine." Looking ahead at the next 12 months, it is likely that data will be the linchpin for compliance.
Whether, like 27% of survey respondents, you’re struggling to capture business communication data, or whether you’re joining 55% of respondents in their decision to ban certain communication channels, Global Relay has the solution.
From a collaborative messaging App to a trusted Archive, with a constantly evolving suite of data Connectors and AI-enabled Surveillance – Global Relay has the tools you need to communicate compliantly on any channel, from beginning to end.
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